|Energy retailers are facing stiff competition and market consolidation. The emphasis is on new market entry to acquire customers and optimize asset to load value chain. The evolution of retailers to savvy product management and sales organizations requires implementing a strong follow the customer strategy. Plantek enables optimizing your retail value chain platforms for pricing, marketing, sales and digital media strategy. Improve your cost to acquire and retain your customers with the following and more:
- Implementation and customization of leading Partner and Customer Relationship Management (CRM) systems
- Marketing systems and Business Intelligence platforms for executing campaigns, understanding trends and defining opportunities.
- Extension and development of platform to support new market entry execution (Plantek – Retail Market Entry Map below).
- Retail Transaction Management support and outsourcing
Plantek – Retail Market Entry Process Map